The first thing to know about Reddit is that it’s one of the world’s most popular websites. Globally, it sits 19th in the Alexa rankings; in the US, it sits seventh – ahead of Wikipedia. In the UK, where the company has just opened up its advertising offer,...
Reddit makes its pitch to the ad world
Reddit, the community-based social network, is expanding its ad business with a UK advertising operation to sell against the site’s second-largest user base outside the US.