Real Profile
A new approach to online media planning
Piotr Ejdys Global eMarketing S.ATomasz Cisek Ad.netChristopher Modzelewski I‑Metria S.A.
A Snapshot of the Polish Market
Country Overview
Poland is one of the largest countries...
Real profile
When faced with a market need for cost-effective data analogous to user-centric panel-based audience measurement, the Polish market developed the “Real Profile” methodology.
