Lexus: Small Business Drive

Lexus, the car manufacturer, launched the UX in Hong Kong.

Campaign video: Lexus – Small Business Drive

Read the full campaign case study

Selected creative: Lexus – Small Business Drive

Credits

Agency: TBWA\Hong KongAccount Director: Kaki LiAccount Executive: Scarlett ZhouCreative Director: Mikey BattDesign Director: Mike ChoyDigital Art Director: Minji Pyen / Yvonne NgDigital Producer: Matthew YuDirector of Client Services: Pauline WongDirector of Social: Gerald TamExecutive Creative Director: Jerome OoiGroup Creative Director: Joe ChoiHead of Digital: Anne ChanHead of Strategy: Terence LingIntegrated Producer:Louis Tang...

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