KFC: Viewer Verdict

KFC, a fast-food brand, launched the KFC Viewer Verdict as part of its sponsorship of the National Rugby League (NRL) in Australia to engage fans and increase sales.

Selected creative: KFC – Viewer Verdict

Read the full campaign case study

Credits

Agency: Ogilvy Sydney / Prism Sydney / MediaCom Sydney Account Director: Kate Smith Account Manager: Jordana Smith Creative Director: Rob Morrison Executive Business Director:Leig Cassie Poiner Shaun Branagan Ryan O'Connell Michelle Holland Gareth Barlow Dan Adijans

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