Goldfish: Feeding Imagination

Cracker brand Goldfish created a more emotional relationship with parents in Canada with a platform devoted to feeding kids' imaginations and grew brand equity and sales.

Campaign video: Goldfish – Feeding Imagination

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Selected creative: Goldfish – Feeding Imagination


Agency: Zulu Alpha Kilo Toronto / Spark Foundry Toronto / The Mars Agency TorontoAccount Team: Alyssa Guttman / Erin McManusArt Director: Jacob GawrysiakChief Creative Officer: Zak MrouehCreative Director: Susie LeeDesigner: Vince RozasStrategy Team: Heather Segal / Sean BellWriter:George Ault...

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