Cheetos: Cheetos Museum

Frito-Lay, a snack food manufacturer and marketer, increased its share of the cheese-puff market in the US with its brand Cheetos by launching an art exhibit.

Campaign video: Cheetos – Cheetos Museum

Read the full campaign case study

Credits

Agencies: Goodby Silverstein & Partners, San Francisco / OMD, New YorkChief Creative Officer: Margaret JohnsonCreative Directors: Jon Wolanske / Will Elliott / Patrick KnowltonAssociate Creative Director: Kristin GrahamCopywriter: Kurt MillsArt Director: Kyle LambAccount Director: Meredith WilliamsBrand Strategy Director: Ralph PaoneGroup Account Director: Jenny HermansonAccount Managers: Katie Lancaster / Kieren FickenscherAssistant Account Manager: Jacob Stitzel...

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