Snickers: 'Hungerithm' (Australia)

Contains the creative for the 'Hungerithm' campaign for Snickers by the agency Clemenger BBDO in Australia.

The story behind the campaign


Chocolate bars are one of the most frequently promoted categories in Food. Every week shoppers are tempted with “$1 each” or “buy 2 for $3” from a range of much-loved brands. This has resu

WARC subscribers can sign in to keep reading

Not a subscriber?

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.

Dasha Boryso
Strategy Partner, Fetch

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands