Downtown Records: Live Looper

Downtown Records, a record company for Irish band The Academic, promoted the group’s new single by taking advantage of the delay that occurs when users stream Facebook Live.

Campaign video: Downtown Records – Live Looper

Selected creative: Downtown Records – Live Looper

Credits

Creative Agency: BBDO, New YorkChief Creative Officer: David Lubars / Greg HahnExecutive Creative Director: Tom MarkhamCreative Director: Bart Mol / Pol HoenderboomSenior Producer: Mo TwineDirector of Integrated Production: David RolfeEditor: Jeff Reagan...

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