Quorn: Re-thinking planning for the coming storm: How planning can help the planet, one brand at a time

Quorn, a meat substitute product brand, launched a campaign in the UK to raise awareness of the climate crisis and tackle it before it becomes irreversible.

Campaign details

Brand: QuornAgency: adam&eveDDB

Summary

"By 2030, the biggest impacts of climate change will be irreversible."

(The United Nations)

We talk a lot about what we, as individuals, can do to help the planet in small and incremental ways.

But...