Quaker Oats Company: Be Like Mike campaign
Susan RislandOverview
One of the most memorable advertising campaigns by the Gatorade Company encouraged consumers to emulate the brand's spokesperson, basketball superstar Michael Jordan. The "Be...
Quaker Oats Company: Be Like Mike campaign
One of the most memorable advertising campaigns by the Gatorade Company encouraged consumers to emulate the brand's spokesperson, basketball superstar Michael Jordan.
