Puck: Celebrating the everyday chef

Puck, a cheese brand, launched a campaign to increase brand awareness in the Gulf Cooperation Council.

Dairy products, fats, oils
Middle East & North Africa (general region)
Ladder and tools
1 - Influential Idea
2 - Behaviour Breakthrough
3 - Sales Spike
4 - Brand Builder
5 - Commercial Triumph

Campaign details

Brand: PuckBrand owner: Arla FoodsEntrant company: FP7 McCann, DubaiMedia: PHD, DubaiMarket: Middle East & AfricaSector: Dairy products, fats, oilsMedia channels:Content marketing, Gaming, in-game advertising, Mobile & apps, Online video,...

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