Public Relations And Reputations: Eighty Important Lessons

This author reviews the impact of the dot.com companies on Public Relations and outlines some important rules for PR practitioners to regain their reputation with the media.

Public Relations and Reputation: Eight Important Lessons

After a rocky year, PR grows up

Tom GableThe Gable Group

The public relations profession went bi-polar in 2000, wrenching back and forth between highs from the surge of new business with exciting startups...