Psst … pass it on

The advent of social media has made word-of-mouth marketing more powerful than ever. WOM can create awareness for new products, build buzz for existing products or brands, or drive sales; it is an always-on, real-time world, in which consumers are increasingly turning to video, community sites, blogs, e-mail, and instant messaging to spread the word about all the things they do and don't like.

Psst... pass it on

Thomas Wailgum

Ray-Ban sunglasses have historically been wrapped around the eyes of notorious celebrities and iconoclasts. Audrey Hepburn. Johnny Cash. Andy Warhol. The Blues Brothers. Tom Cruise. And for nearly 50 years, the classic...

Not a subscriber?

Schedule your live demo with our team today