Propuesta Cívica: #StillSpeakingUp DeepTruth

Propuesta Cívica, a Mexican NGO providing legal support to the families of murdered journalists, looked for a way to help journalists continue to speak up via their wide reaching #StillSpeakingUp campaign.

Campaign video: Propuesta Cívica – #StillSpeakingUp DeepTruth

Selected creative: Propuesta Cívica – #StillSpeakingUp DeepTruth

Credits

Creative agency: Publicis Riga / Publicis Mexico CityChief Creative Officer: Diego WallachChief Executive Officer: Juan Carlos TapiaChief Strategy Officer: Samantha HernándezContent Manager: Diana VázquezCreative Director: Aldo RamírezCreative Director: Ricardo AvilésCreative Group Head: Luis SordoECD: Andrey TyukavkinHead of Production: Roberto CollazoHead of XD: Lucía MendozaKinetic Designer: Edward JiménezListening Specialist: Juan Carlos VázquezMarketing Director: Ana RamosSocial Media Manager:Carlos...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands