Popeyes: Chicken Wars

Popeyes, a fast food brand, used Twitter to promote its new chicken sandwich in the US.

Campaign video: Popeyes – Chicken Wars

Selected creative: Popeyes – Chicken Wars

Credits

Media agency: GSD&M AustinAccount Director: Liam DohertyAccount Manager: Morgan SpencerAccount Supervisor: Lacey BoboArt Director: Dina ZolanAssociate Director of Social...