Pond's: Delivering blockbuster engagement for Pond's Men

Skincare brand Pond's Men served highly intuitive digital content on mobile devices to boost brand awareness and product purchase among Indonesian male millennials.

Campaign details

Brand: Pond's Brand owner: Unilever Entrant company: MindshareIdea creation: Ogilvy Jakarta Market: Indonesia Sector: Skin care, sun protection Media channels: Gaming & in-game advertising, Merchandise & free gifts, Online video, Radio & audio, Sales promotion, Television & Connected TV, Websites & micrositesBudget: 500k - 1 million

Campaign video

Creative assets

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