Pomegreat - Pomebloodybrilliant

Tim Bisset

This paper discusses the 2006 campaign for Pomegreat pomegranate juice. PR had proved successful in getting the brand talked about, especially in terms of its health benefits.
Agency: Feather BrooksbankAuthors: Tim Bisset

Pomegreat – Pomebloodybrilliant

This is the story of how Feather Brooksbank helped Pomegreat become Pomebloodybrilliant.

1. THE POM STORY SO FAR...

We pick the Pomegreat story up at a time of massive change...

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