Polestar: Launch of a car brand on the Belgian market

Floris Adriaenssens, Aze Van Coillie

Polestar, an automotive brand, transformed its brand from being completely unknown to becoming the fourth best-seller of electric vehicles in Belgium.

Campaign details

Brand: PolestarBrand owner: PolestarEntrant company: FamousGreyIdea creation: FamousGreyMarket: BelgiumSector: AutomotiveMedia channels:Email marketing, Magazines - business, Newspapers, Online display, Public relations, Social media, Television...

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