Point of View: No speed limit

David Kenny may have surprised Madison Avenue by leaving Publicis Groupe to become chief executive of Akamai, but the latter is a significant player in the future of media and advertising – 25% to 30% of all internet traffic passes through its global network of computer servers.

No speed limit

Joe Mandese


By some accounts, David Kenny was the man who would be king – poised to become the first American head of Paris-based Publicis Groupe, he surprised Madison Avenue by announcing that he was stepping down as the agency holding company's chief digital strategist, co-managing director and heir apparent to Publicis chief executive Maurice Levy.

When Kenny explained that he simply wanted to return to his home town of Boston, many thought there was more to the story – including me. So I asked Kenny if he wouldn't mind keynoting a conference I was organising...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands