Telenet: Disposable CameraApp

Telenet, a telco provider, celebrated its 20th birthday by running a big national campaign in Belgium that showed people how far the brand had come over the past 20 years.

Campaign details

Agency: These DaysCountry: Belgium

Background

Telco provider Telenet celebrated its 20th birthday. Therefore they ran a big national campaign that showed people how far they've come over the past 20 years. Throughout different media, Telenet took us on a trip down memory lane and showed us the evolution of the Internet, cooking shows, gaming, phones, etc. And concluded that Telenet is now your best partner to embrace the latest technology.

National context of the campaign

To show young people how far we've come, Telenet launched the CamerApp. A fun photo app that looked and worked...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands