Plaza Vea: Perussian prices Plaza Vea, a supermarket company, took its low prices to Russia, exclusively for Peruvian fans who were visiting during the World Cup. 1 - Influential Idea 2 - Behaviour Breakthrough 3 - Sales Spike 4 - Brand Builder Supermarkets & grocery stores Peru Campaign detailsBrand: Plaza VeaAgency: Fahrenheit DDBCountry: Peru Campaign videoRead the full case study here...
