Plaza Vea: Perussian prices

Plaza Vea, a supermarket company, took its low prices to Russia, exclusively for Peruvian fans who were visiting during the World Cup.

Campaign details

Brand: Plaza VeaAgency: Fahrenheit DDBCountry: Peru

Objectives

Take possession of the territory every supermarket in the country is fighting for – "everyday low prices" – through an action which evidences our leadership in providing low...