Pilkington Activ - Johnny Nash and his crystal ball
Ian Mitchell, Paul Bentley, Thomas Hill, Matt Buckley and Lisa Nichols
This Bronze Award-winning campaign for Pilkington Pro-Activ self-cleaning glass aimed at enthusing employees and promoting the product to the trade and the ultimate consumers, homeowners.
Agency: BJL Group | Authors: Ian Mitchell, Paul Bentley, Thomas Hill, Matt Buckley and Lisa Nichols |
Pilkington Activ – Johnny Nash and his crystal ball
1) INTRODUCTION - 'I CAN SEE CLEARLY NOW THE RAIN HAS GONE'
When Johnny Nash wrote his classic song in 1972,...