Pick an agency…any agency

Scot McKee

Scot McKee, founder and managing director of Birddog, provides an agency view of how and why clients should look for a new agency.

Pick An Agency...Any Agency

Scot McKee Birddog

Creativity is the criterion that most clients cite as their primary requirement when selecting an agency. Unfortunately, few of them actually allow creativity its full head of steam after the selection process...

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