Pepsi: #SwagSeSolo

Pepsi, a soft drink brand, launched a Valentine's Day campaign in India to celebrate being single and connect with a younger audience.

Campaign details

Brand: PepsiBrand owner: PepsiCo India Holdings Pvt. Ltd.Lead agencies: Wunderman Thompson, Mindshare IndiaContributing agency: Edelman IndiaMarket: IndiaSector: Carbonated soft drinksMedia channels:Online video, Radio & audio, Social media,...

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