Partnerships Are Key In Multicultural Marketing

Describes a successful partnership with the National Newspaper Publishers Association (NNPA) to become involved with, understand the needs of, and market to the African-American community in the USA.

Partnerships Are Key In Multicultural marketing

Office Depot benefits from partnering with National Newspaper Publishers Association

Ruth T. CyrusOffice Depot, Inc 

AfricanAmerican buying power is estimated to reach more than $572 billion, and blackowned...

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