Otrivin: Finding the 4-leaf ones among all clovers – how we filter nasal allergy people during COVID-19 pandemic

To launch a new OTC anti-allergy medication in Taiwan, Otrivin, a brand owned by GlaxoSmithKline, ran a trust-building campaign across video and social media, resulting in brand, sales and category success.

Campaign video: Otrivin – Finding the 4-leaf ones among all clovers – how we filter nasal allergy people during COVID-19 pandemic

Credits

Media agency:UM Sydney...

Not a subscriber?

Schedule your live demo with our team today