Organix Brand Relaunch

Organix baby food wanted to help new mothers overcome the vast amount of conflicting advice available concerning weaning.

Organix Brand Relaunch


CLIENT • Organix Brand

THE TEAM • David Parker, Andrew Turk, Vanessa Inggs, Dawn Jenner, Gareth James, Sam Cottrell, Sophie Kerbegian, Emma Norman, Anna Dacey, Charlotte Blunden, Phil Rhodes.

WHAT IS WONDERFUL ABOUT THIS WORK? • Overwhelmed by conflicting weaning advice, we wanted our audience of new mums to trust Organix. In month one, we got over 32,000 site visits, with over 3,600 signing up for emails (that's 11 %!), while dwell time increased and our Facebook fan base doubled!

OBJECTIVES• Bring to life the brand positioning ‘taking the worry...

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