Oreo: Cheat Cookies

Cookie brand, OREO, partnered with international gaming giant, Xbox, to create OREO-themed exclusive in-game content for three of Xbox's top-played games across Europe to gain brand fame among the gaming community.

Campaign video: Oreo – Cheat Cookies

Selected creative: Oreo – Cheat Cookies


Creative Agency: Saatchi & Saatchi Düsseldorf Art Director: Cara Shikura / Marcelo Seguti Chief Business Officer: Stephanie Rupp Client Partner: Miguel Paz Chagoya Copywriter: Daniela Jeschkeit Executive Creative Director: Christian Anhut / Jan Propach Senior Account Manager: Elvira Fernández Rueda Senior Art Director & Concept: Ian Guimarães Senior Art Director: Eduardo Macedo Senior Copywriter & Concept: Gabriel Lepesteur Strategy Partner:James Larman / James Whatley / Sarah...

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