Olympian Furniture - Olympian: the case for controversy

Robert Begg, Clare Waldron and Lisa Howlett

This case showed how significant results could be achieved with a small advertising budget, an innovative approach and a forward-thinking client.
Agency: The UnionAuthors: Robert Begg, Clare Waldron and Lisa Howlett

Olympian Furniture

The case for controversy

Olympian is a small independent furniture retailer with two branches, one in Edinburgh and the other in Glasgow. Starting out in Edinburghunder the name Olympian Pine, the shop mainly stocked reclaimed pine furniture. But like fashion, furniture trends evolved and pine furniture was no longer the vogue. Olympian became aware that stocking a wider variety of furniture was the way forward.

The Glasgowbranch began to sell leather furniture right from the outset in...

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