NRMA Insurance: Sloways

Australian insurer NRMA Insurance ran Sloways, a multimedia campaign targeting caravaners, to boost sales of caravan insurance and support small communities.

Selected creative: NRMA Insurance – Sloways

Credits

Media agency: CHE Proximity Sydney / Mindshare SydneyChief Creative Officer: Ant WhiteCreative Director: Ashley Wilding / Daniel Davison / Gavin ChimesCX Planner: Cat Shaw-HalfordDesigner: Michael McGregorDigital Design Lead: Reece LawsonDirector, Strategic Production: Holly AlexanderExecutive Creative Director: Wesley HawesGroup Account Director: Shane HolmesGroup CEO: Chris HowatsonHead of CX: Cat HoosonHead of Design:Darren ColeHead of Strategy: Nick Andrews / Phil JohnstonSenior Account Director: Tyson MahonSenior Account Manager:...

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