Now that's art - how Hahn Premium Light became the No. 1 light beer in Australia
Stephanie Sieber and Tim Browne
1998-2000 campaign for Hahn Premium Light Beer. Objective: to make brand the market leader by October 2002 (especially in NSW, the market with the highest potential) and to grow the light beer market.
Now that's art
How Hahn Premium Light became the No. 1 light beer in
Australia
Authors: Tim Browne and Stephanie Sieber
Agency: Clemenger BBDO Sydney
- Objective:To make Hahn Premium Light the market leader in the
light beer market by October 2002 and...