Nova: From the Heart of this Land

Nova, a bottled water brand, launched a campaign in MENA to recapture the attention of Saudis, regain their vote of confidence and certify the brand's premium image and position in a sea of competing brands.

Campaign details

Brand: NOVA Brand owner: Health Water Bottling Co Entrant company: Wunderman ThompsonIdea creation: Wunderman Thompson Riyadh Market: Saudi Arabia Sector: Bottled waters Media channels:Online video, Social media, Other & ambient media, Point-of-purchase,...

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