Nicotex: Quit karona campaign

Nicotex, a nicotine gum brand, launched a campaign in India to encourage smokers to quit smoking during the COVID-19 pandemic.

Campaign details

Brand: NicotexBrand owner: CiplaLead agency: Madison MediaCountry: IndiaIndustries: Non-prescription, OTC productsMedia channels: Content marketing, Livestreaming, Online display, Online video, Search marketing, Social mediaBudget: 0k

Executive...