News Engine SEO - what is it?

Rachel Hawkes and Tim Gibbon, of Elemental Communications, explain the new PR technique of News Engine Search Engine Optimisation (NESEO), combining the skills of PR and search engine marketing.

News Engine SEO – what is it?

Rachel Hawkes & Tim Gibbon

As more and more, particularly younger, people turn to the internet for news rather than traditional media such as TV and newspapers, the business need for getting your news ranked highly...