New Balance Athletic Shoe, Inc.: New Balance Thunderstorm, Stairs campaign

Founded in 1906, the Boston-based company New Balance Athletic Shoe, Inc., had become the third-largest manufacturer of athletic shoes in the United States by 2003.

New Balance Athletic Shoe, Inc.: New Balance Thunderstorm, Stairs campaign

Kathy Peacock

OVERVIEW

Founded in 1906, the Boston-based company New Balance Athletic Shoe, Inc., had become the third-largest manufacturer of athletic shoes in the United States...