Netflix: Things are getting stranger

Wavemaker, a media agency network, increased subscriptions to Netflix India and interest in Stranger Things with the Things are Getting Stranger campaign.

The marketing objective

Stranger Things is one of Netflix's first legacy global IPs with the 3rd season set during the summer of 1985. It was a happy time, young love was in the air and the town was preparing for the 4th of July Independence Day parade,...

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