Nestlé USA, Inc.: Take The Nestea Plunge campaign

Advertisements that showed people taking a sip of iced tea and then blissfully falling into pools of water helped Nestlé S.A.

Nestlé USA, Inc.: Take The Nestea Plunge campaign

Susan Risland

Overview

Advertisements that showed people taking a sip of iced tea and then blissfully falling into pools of water helped Nestlé S.A. portray its Nestea powdered tea mix as the...