Nescafé: Tarot ca phe

Nestlé ran a Tarot-inspired, digital-led campaign for its Nescafé coffee brand to recoup market share in Vietnam in 2022.

Campaign details

Brand: Nestlé NescaféAgency: Publicis GroupeRegion: APAC

Campaign video



10 months ago, Nescafé's tie to its young consumers was cut off. The longest 6-months lockdown had put our production line under strain, making it hard...

Not a subscriber?

Schedule your live demo with our team today