Mutlu Makarna: Get your fill of happiness

Mutlu Makarna, a pasta brand, launched a campaign in Turkey to raise brand awareness and draw the attention of people who knew the brand and create a desire to try.

Campaign details

Category: Building the Brand From ScratchAward: SilverBrand: Mutlu MakarnaAgency: Tribal Worldwide IstanbulMedia Channels / Touchpoints: TV, Outdoor & OOH, Radio, Digital Media, Social Media

Where were we?

Pasta was a product that entered...