Multichoice: DStv assist

MultiChoice partnered with Helm to launch a WhatsApp assistant for DStv, an entertainment platform in South Africa, to radically simplify customer service.

Campaign details

Brand: MultichoiceAgency: HelmRegion: EMEA



DStv's objective has always been the same: to provide an easy entertainment experience for the human on the other side of the screen. Part of that is customer service and ensuring that the experience on the mobile screen is as good as the one on the TV screen.

The challenge DStv gave Helm was to radically transform their service offering and turn it into something that ensures that their customer experience is as good as their viewing experience.

With that main goal in mind, we set out...

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