MTV Lebanon: Kelna Daketra - We Are All Doctors
Ricardo Gasparian, Rafael Lavor, Jennifer Fischer
MTV, a media station, launched a campaign in Lebanon to create awareness around the danger of misinformed conversations, build public and positive conversations around the COVID-19 vaccine benefits and spread correct information.
Campaign details
Brand: Murr Television (MTV Lebanon) Brand owner: Murr Television (MTV Lebanon) Entrant company: TBWA\RAADIdea creation: TBWA/RAAD Dubai Market: Lebanon Sector: TV channels, services, programmes Media channels:Word of mouth, Influencers, KOLs, Websites...