MTC Namibia: MTC Taamba by AdForce Namibia

Telecommunications company, MTC, used pre-campaign analysis to select a culturally relevant name for its new service in Namibia.

Campaign details

Brand: MTC NamibiaBrand owner: Namibia Post and Telecommunications Holdings LimitedEntrant company: AdForce Advertising WindhoekIdea creation: AdForce Advertising, WindhoekMedia: AdForce Advertising, WindhoekMarket: NamibiaSector: Telephone & internet servicesMedia channels: Newspapers, Online display, Online video, Outdoor, out-of-home, Radio & audio, Social media, TelevisionBudget: Up to 500k

Executive summary

Adforce is a Namibian full-service, marketing consulting firm established in the year 2000.

In that time, we have developed some of the most memorable communication in Namibia, while managing and building several of the most admired...

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