Mobile Premier League: Missing – sensitively spreading awareness about human trafficking among gamers

MPL, a gaming platform, partnered with Missing Link Trust to introduce the world’s first anti-trafficking game, MISSING, to break the silence, bring human trafficking out of the shadows, ignite conversations and inspire individuals and companies to embrace their responsibility in addressing this issue.


A shocking number of 1827 women are trafficked every hour. It's the second- largest organized crime in the country! Yet, this pervasive problem often goes unnoticed and receives insufficient attention. While many organizations actively engage in various social causes, human trafficking is seldom addressed.

This can contribute to a culture of indifference, making the problem seem anodyne and limiting efforts in combating the problem effectively.

We recognized the need for a fresh and impactful approach-one that could sensitively raise awareness about the grave problem and reach both victims and the general population.

To achieve this, we explored the potential...

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