Campaign details
Brand: Unilever Food Solutions Turkey and Being ÇözümLead agency: BEING COZUMRegion: EMEA
Objective
As market leader in the out of home food sector, it is important to provide chefs the best services as well as presenting the best products. As a result, Unilever Food Solutions wanted to better understand chefs' sensitivities regarding their kitchen and provide better services matching their needs. A survey led by TNS was conducted in 2015 involving more than 400 chefs, who were asked about their priorities in the kitchen. The results of the research showed that food safety was...