Turkcell: Turkcell.com

Turkcell, a mobile phone operator, increased night-time sales in Turkey by designing a special landing page for its night-time shoppers that provided exclusive offers during certain hours.

Campaign details

Brand: Turkcell Agency: Hype Region: EMEA

Strategy

Objective

We knew that users were surfing the internet at night. We set out from this insight and decided to analyze the relationship between those who can't sleep with turkcell.com.trtraff

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