Lifebuoy: COVID-19 – How Vietnam Beat Rest of the World

Lifebuoy, a soap brand, contributed towards the battle against COVID-19 in Vietnam by promoting correct hand hygiene.

Campaign details

Brand: Lifebuoy, Unilever Agency: Mindshare Vietnam

Strategy

Objective

Together we can do so much more

Vietnam's efforts to control the spread of COVID-19 has been appreciated worldwide. It is commendable furthermore, that it managed to re

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