Coty/Sally Hansen: ManiMatch App

This case study describes how Sally Hansen, a US nail colour and nail care brand, transformed the process of choosing a nail colour into a moment of pleasurable discovery with the help of a mobile app.

Coty/Sally Hansen: ManiMatch App

Campaign details

Brand: Coty/Sally HansenAgency: CotyCategory: Mobile AppRegion: NA

Objective

Choosing the perfect shade is traditionally both the most fun and the most difficult aspect of shopping for nail color; consumers...

Not a subscriber?

Schedule your live demo with our team today