Working With Charities Is Good Business
Andrerw Nebel Barnardo's
There is nothing new in charities and businesses working together for mutual advantage. A cynical view would be that the nexus for this communication has been a ruthless pursuit of self interest on behalf of both parties, perhaps summarised by the thought that 'they're only in it for the money!' What's wrong with that some might say? Charities need donations in order to do their good deeds, and businesses exist to make a profit, whether this is through investment in corporate social responsibility...