Mirror, mirror on the wall - are we the same for all?
Debraj Dasgupta and Sharmila Singh
This paper presents the results of a qualitative research study among diabetic patients that identifies distinct patient clusters based on existing attitudes and prevalent mindsets.
Mirror, Mirror On The Wall - Are We The Same For
All?
Moving beyond patient literature to disease
management:
Qualitative segmentation of diabetics to empower physicians to address
the persona behind the face
